The Porch

Welcome to DORO – Pull Up a Chair

Let’s Go Crazy

A question that sometimes drives me hazy: am I or are the others crazy?Albert Einstein

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It’s the end of another calendar year. Many of us begin to reflect on the past 365 days in order to refine a strategy for the next. We  pore over our plans, journals and notes searching for hints of success. But I think that this is the very time that we should take the chance to go crazy.

Yes, it is time to set your BHAGs! If you’ve read Built to Last, you are familiar with the acronym. If not, BHAG stands for “Big Hairy Audacious Goals.” First mentioned in a 1996 article by professors Jerry Porras and James Collins, these goals are unifiers, bringing about camaraderie in corporations and institutions.

A true BHAG is clear and compelling, serves as unifying focal point of effort, and acts as a clear catalyst for team spirit. It has a clear finish line, so the organization can know when it has achieved the goal; people like to shoot for finish lines.
—Collins and Porras, 1996

If ever there were a time to set your BHAGs, it’s now. Perhaps there’s a calling that you’ve ignored for years in order to keep that sure bet position lest you appear insane – you can finally heed it. Determining a focal point of effort (something you can hang your hat on) and a clear finish line may take a bit more effort than a 30-minute planning session. You must dedicate time to aligning your passion with your process. But as evidenced by the many successes, it’s totally doable.

The certainty of the tech/money boom six figure salaries quickly proved to be an illusion for many who found themselves forced out of the workplace as the latest recession hit.  Many credentialed and qualified folks are dusting off the résumé instead of turning away search firm calls. But now, all of you with those dashing ideas, there’s room for more. It’s time to go a little nuts.

So until the new year, we’ll do our best to give you more on the art of working crazy – not be confused with working like crazy. Over the next week, we’ll examine more crazy people and see how they’re making life work.

We’ll start with a giveaway of a book by someone who was nuts enough to believe that he could actually live his dream in the sports world, build a wonderful family and make a living. Sean Adams, host of the top-rated show “The Adams Theory”  on Austin’s #1 sports radio station, 104.9 The Horn ESPN Austin has authored a book called It’s Okay to be Crazy which discusses the importance of just putting it out there, ignoring the naysayers and going with your gut. Check it out and send back a review.

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One comment on “Let’s Go Crazy

  1. Anisa Latif
    12/28/2010

    I love the BHAG concept – and have decided to set one finally! Took some real time soul searching… but I’ve a finally set them and allowed them to morph into bigger and better things… I keep coming up with more ideas inspired by my BHAG. Maybe my BHAG will be published in the years to come…

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